A Revealing Profile

• 22.7 million were living as of Sept. 30, 2010
• Average age of all was 60
• 39.1% of vets were 65 and older
• 1.4% were under age 25
• 60% lived in urban areas
• 26% of those 25 and older had at least a bachelor’s degree
• Purchasing power of all totalled more than $1 trillion annually
• Annual median income was $35,402 (compared to $25,559 for the population as a whole)
• 20% were purchasing or starting a business, or considering these options

Source: delivermagazine.com, August 2011